BMW targets over 20,000 vehicle sales in India by 2026,driven by strong demand for luxury cars. The German automaker sold about 18,000 vehicles last year,including 800 MINI cars. Hardeep Singh Brar,President and CEO of BMW Group India,announced a 17% sales jump in first quarter of 2026,coinciding with launch of MINI Countryman C,an SUV built at Tamil Nadu facility.
Brar aims to double MINI sales this year, building on last year's 730 units. Many MINI buyers already own luxury cars,often getting a MINI as a second car or gift for a partner. Luxury segment consistently outperforms broader market .
Chennai plant is key to BMW's growth,with Tamil Nadu making up roughly 8% of sales in India. Production volumes at facility have climbed steadily since COVID-19, hitting new milestones almost monthly,said Managing Director of BMW Group Plant Chennai. BMW X1 still the bestseller produced there.
BMW plans 26 model launches in 2026, including 10 brand new products. Rest will be facelifts and new variants. All-new MINI Countryman C to be locally produced in petrol variant,and customers can now order at authorized MINI dealers,with deliveries starting immediately…
