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Niki Parmar builds technology behind leading AI chatbot after IIT-JEE setback

Niki Parmar,an Indian researcher,turned her failure in the IIT-JEE exam into a stepping stone,co-authoring the key AI paper 'Attention Is All You Need' on Transformer architecture. Now co-founder of Essential AI,she keeps pushing AI's boundaries.

BRIC Team
BRIC Team
Jul 9, 2026 · 2 min read · 10 views

Key Takeaways

  • Niki Parmar co-authored the groundbreaking paper 'Attention Is All You Need' in 2017, introducing the Transformer architecture that powers modern AI tools.
  • After failing the IIT-JEE exam, Niki felt her aspirations crumbled, stating, 'I thought, That's it. I missed my chance.'
  • Niki's mother, who never realized her dream of becoming an architect, encouraged her to chase her ambitions, saying, 'My mom always pushed me to chase what I wanted.'
  • At just 24, Niki joined Google as the youngest member of an AI research team, despite being the only one without a PhD.
  • Currently, Niki is a co-founder of Essential AI, a startup backed by Google, Nvidia, and AMD, developing AI tools for businesses.

Niki Parmar,an Indian researcher,has become a key player in artificial intelligence,despite a major setback early on. She failed the IIT-JEE exam,a crucial test for India's top engineering schools. "I thought,'That's it . I missed my chance,'" she recalled . But this turned out to be the spark she needed .

Raised in a lower-middle-class family in Pune,Niki was always curious about tech. She didn't just want to use computers; she wanted to crack them open and see how they ticked. With no formal guidance,she taught herself coding,building websites and tinkering with projects. "I was always trying to understand how things worked," she said.

After the IIT setback,Niki joined Pune Institute of Computer Technology. Not her dream school,but a new beginning. In 2010,she stumbled upon an online course called ‘Introduction to Artificial Intelligence.’ Back then,AI wasn't the buzzword it is now. For her,it was a revelation. She dove in,learning through online resources and personal projects.

Her mom,who had wanted to be an architect but never got the chance,was big influence. "My mom always pushed me to chase what I wanted," Niki said. Her mom’s sacrifices let Niki pursue her interests,unlike her own unfulfilled dreams.

After her undergrad,she got into a Master’s program in the U.S.,but hit a snag. Her education loan didn't come through,leaving her broke and without a place to stay . Back home,her dad and uncle hustled to scrape together money from relatives. "It was a huge sacrifice," she noted,highlighting her dad's dedication.

Things turned around.A professor funded her second year,and an internship helped her pay back family loans before she graduated. At 24,she joined Google’s AI research team,youngest there and the only one without a PhD. Intimidated at first,she adapted fast,learning from some of the best in the field.

Her big break came with Transformer model. Not an official assignment,but driven by curiosity,she dived into it. This led to her co-authoring “Attention Is All You Need” in 2017,a paper that introduced the Transformer architecture . Now it's a bedrock of modern AI,used in tools like ChatGPT,Claude,and Gemini.

Despite her success,Niki stays humble and eager to learn. "There's always more to learn," she said,not wanting to be defined by past wins . She's now a co-founder of Essential AI,a startup backed by Google,Nvidia,and AMD,developing AI tools for businesses .

Niki Parmar's story isn't just about failing exam. It's about resilience,self-drive,and relentless learning. Her journey shows setbacks can lead to new paths,that success is often non-linear. As she continues exploring AI's frontiers,Niki embodies the spirit of inquiry that first sparked her tech passion…

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