Agapi, skincare brand from Sikkim, has launched its products in Bhutan, marking big step since 2019 start. Unveiling in Thimphu on June 14, made possible by link-up with Bhutanese actor Kelly Dorji. Event saw attendance by Bhutan’s Queen Mother,Gyalyum Dorji Wangmo Wangchuk, other royals,diplomats,business leaders.
Launch went beyond just a product reveal; it symbolized tighter bonds between two Himalayan regions. “Event celebrated more than just a brand's entry into Bhutan,it marked growing collaboration spirit,” said Rinzing Choden Bhutia, Agapi's founder.
Agapi zeroes in on sustainability and ethical sourcing,drawing from Sikkim’s rich natural resources. Brand aims to empower women, involve local communities in production. Bhutia stressed partnership with Dorji shows shared goal to promote true Himalayan products,support responsible business.
During launch, guests got look at Agapi’s signature products: Mugwort facial cleanser,mask,hand cream, body oil,all made from local ingredients . Dorji noted it was a celebration of shared Himalayan values — sustainability, wellness, community empowerment…
